I am an advertising and film professional, with over 10 years of experience serving Fortune 500 companies. Originally from France, I have spent most of my professional life between the US and EU helping companies build their brand awareness. I have consulted and produced content for brands like New York University, The Maersk Group, Meetup, the United Nations, NGOs, as well as the startup ecosystem.
I am currently serving as Senior Creative Producer for monday.com at the HQ in Tel Aviv, Israel.
I am also a long-time Taekwondo practitioner, (4th-degree blackbelt). This led me to approach any challenge in life, with the beginner’s mind and had a tremendous impact on my professional life.
What is this newsletter?
Some people think I have lived a thousand lives, I have just been busy with life and am a pretty curious guy. I am sharing here some insights about brand awareness, growth, and wellness, as well as other cultural tech nuggets. Some people will say these topics are not related. However, since you spend 98% of your waking time working, you need to keep yourself in check. Your wellness and growth are the Yin to the Yang that your work is.
It’s a crazy world out there, sharing is caring.
More about me here. You can find me on Twitter. All views are my own.
What to expect?
I email once at the beginning of each month a combination of brand awareness/industry-related opinions, as well as wellness insights leading to better productivity and work/life balance;
As mélomane (the French word for music lover). I will also be curating a Spotify playlist for each issue. Fun fact, I have “relative pitch”.
Join the crew
To find out more about the company that provides the tech for this newsletter, visit Substack.com.



